Bryant Myers is a reggaeton singer, rapper, and producer closely associated with the 21st century generation of Latin trap artists. His nickname is "El Más Chamaquito de la Nueva." Though best known as a collaborator with Farruko, Nengo Flow, Kevin Roldan, and Anuel AA, his own singles and videos have garnered millions of plays on social media. His trademark is a deep, raspy-toned, slow vocal style always unadorned by production elements.